Magazine - 2nd Draft

I now have a basic layout for my magazine, however I want to add effects to the words to make them look more professional, like a real magazine. This could attract more customers to my business, as they will see my magazine as a real magazine when it is on the shelf next to other magazines, therefore they might buy it. Also I would like to add some shadowing effects to some of the pictures to give them a more 3-D look, which will make the magazine look more interesting to attract readers. If the magazine looks plain and boring, people are not going to want to read it and they will not be attracted to my magazine. If customers are not interested in my magazine, publishing companies will not want to buy my magazine, therefore as a magazine I cannot develop and create a brand, because I will not be able to raise the funds required to develop my magazine on a large scale.